Jardin
Nature’s luxury in every drop, a skincare line where floral vitality meets timeless beauty
Category
Branding
Packaging
Multicultural
Deliverables
Custom Logo
Packaging
Social Media
Credit
Sean Bacon
Bradford Prairie
Overview
Jardin is a luxury skincare line crafted with organic botanicals and cornflower extract, known for its soothing and revitalizing properties. Each formula nourishes the complexion, promoting a radiant appearance while using natural ingredients for healthy, luminous skin.
The brand takes a clean and sustainable approach to skincare. Jardin targets upper-income female consumers, ages 25-75, who seek a high-quality, nature-driven, and luxurious alternative to conventional beauty products.
Solution
To capture Jardin's essence, a refined color palette was selected: moss green to evoke a natural connection, pristine white for packaging, and midnight violet accents for a soothing touch. Black typography provides contrast and enhances luxury appeal.
The brand’s typography blends elegance and modernity. New York, a timeless serif, brings sophistication, while Clash Display adds a bold contemporary edge. Quentin, with its fluid script, introduces a touch of organic refinement. This visual identity positions Jardin as a luxurious yet authentic skincare brand.
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Design Process
02/
Moodboard
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Logotype
Drawing inspiration from the delicate beauty of the cornflower, I hand-sketched a logo that reflects the purity and elegance of Jardin. With organic shapes and floral lines, the design captures the harmony between nature and luxury, honoring the natural ingredients that define the skincare line.
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Packaging Design
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Social Media
