Neuroscience
Conference
Annual conference where thinkers and leaders come together
Category
Branding
Digital Design
Deliverables
Brand Assests
Website
Print Media
Credit
Sean Bacon
Bradford Prairie
Overview
Neuroscience 2023 is an annual conference, hosted by the Society for Neuroscience, where researchers, scientists and clinicians come together to discuss recent advances, new technologies and future directions. The conference provides a platform for sharing research findings, networking, and collaborating with others in the field.
The target audience are professionals from universities, hospitals, research institutes, and biotech companies, aged 20-55, looking for opportunities to enhance their knowledge, propel their careers, and build new relationships.
Solution
To create a strong visual identity that effectively represents the theme of the conference, I introduced visual elements in the forms of round shapes and connected lines. These consistent elements create a cohesive look representing both a neural and professional network.
Powerful scarlet red, mineral blue and onyx attract potential attendees. The bold and modern Whyte Inktrap typeface makes a strong visual impact. The geometric and highly legible sans-serif GT Super Text balances the design and gives it an approachable look even at smaller sizes.
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Print Media
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Brand Assets
I created a cohesive visual identity for the conference by incorporating round shapes and connected lines. This design represents the theme of neural and professional networking, creating a strong visual representation of the event.
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